Walk the Walk is committed to raising money and awareness for vital breast cancer causes. As a grant making charity, we only exist through the fundraising efforts of our walkers, volunteers and all of their fabulous friends, family and colleagues who donate to them. With 437,000 participants to date, we’ve raised over $158,000,000 and have contributed to better treatment and understanding of this disease.

Our goal for The MoonWalk New York City 2015 is to make a significant grant to Memorial Sloan Kettering Cancer Center’s Breast Examination Center of Harlem, where over 80% of the patients are uninsured. We want to work towards ensuring that every breast cancer patient – regardless of where she or he lives or works or was born – has the access to highly-skilled, empathetic breast cancer care and medicine to achieve the best outcome, no matter their circumstances.

With all Walk the Walk challenges, we ask that each of our walkers raise a minimum donation of $150.00. This amount is fairly low so that it is attainable for everybody. Of course, walkers are always encouraged to go above and beyond to help the cause! It is only when we all unite together that we can reach our goals and make a significant difference to the lives of those who have been affected by breast cancer.

While all charities incur unavoidable costs, at Walk the Walk we work hard to make ours as low as possible. Each year we aim to keep a fantastic 80% of our fundraising available for grants and hope to keep the charity expenses within just 20%.

Double Your Contribution – Matching Gift Information
Did you know that hundreds of corporations offer matching gift programs that will match dollar for dollar contributions made by employees, or even employee spouses?  Ask your HR department, and ensure your donors are asking theirs – as this is a great opportunity to raise funds quickly and easily:

Step 1:  Ask your company (and your donors to ask their companies) if they have a matching gift program, and to send you a matching gift form to complete for Walk the Walk America/MoonWalk NYC.  You can also try to find out if your company matches by searching in this database.

Step 2:  Submit the form back to HR to send us, or send through your workplace intranet.

Step 3:  Mail back, or have HR mail back your completed form featuring your contribution to:

LeadDog Marketing Group
C/O Walk the Walk America
440 9th Avenue, 17th Floor
NY, NY 10001
Attn: Matching Gifts

Have questions about matching gifts or donations in general?  Don’t hesitate to reach out to or call 212-488-6560.